Is your WordPress website loading slow?

WordPress Developers

WordPress is the most used platform for blogging and CMS websites as it clocked 59.2% share of total market share for such CMS websites. Everyone just love it due to it’s ease of use. Right from individual bloggers to the top sites of the world like The New York Times, Wall Street Journal’s Speakeasy , Forbes etc are using the platform.

So, wordpress is most loved platform but it also has got some limitation like “Slow loading Speed” if it is not handled with care and expertise. But if you keep few important things in mind while developing or getting developed your website from a WordPress developer, you can avoid these hassles.

A sluggish website might cause trouble for your visitors and may ruined your Brands first impression which lead to the loss of visitors or business.

5 Keys for WordPress Website Speed Optimisation

Website speed does wonders to your website but it may lead to all hell broke on your website if not designer properly. As per the report by Microsoft Bing Search team 2 seconds delay reduces the customer satisfaction by 4.3% and any further delay may lead to loss of the customers.

You can check the speed of your website by using tools like Google Insight , Pingdom etc

  1. Don’t use too many plugins:

Plugins have made wordpress most loved platform because of the ease to use and speeding up overall development process of website that lead to reduction of overall cost of the website.

But every blessing comes with some conditions. Sometimes developers end up using too many plugins and things get worse when plugins within plugins are being used.

So, you need to go through your all the plugins and their usability, update the dated one to the latest version, remove the redundant and useless ones. You can also check the performance by “Plugin Performance Profiler”. Take caution or a wordpress Expert help is recommended as the process may break your website if not correctly done.

2. Suffering ‘Have it all” syndrome on Home Page:

The user has few seconds to make opinion about your website and brand. Your home page serves as the entrance to your website. Keep it less cluttered, easy to carry your idea to user and must load as fast as possible.

Some “DO’s” for home page:

  • Keep it simple and minimal
  • Use as lesser as widgets you can
  • Use optimised images
  • Remove useless and dated plugins
  • Don’t use unnecessary JQuery and Flash animation. They slow down the website.

3. Minify CSS, JavaScript etc:

As a WordPress developer you have to be very cautious while designing a WordPress website. Here are the some steps to optimise the performance of the websites:

  • Minify JavaScript
  • Compress JavaScript / Gzip
  • Combine JavaScript
  • Use CDN Hosted Libraries
  • Inline Critical JavaScript
  • Defer loading
  • Defer parsing
  • Leverage browser caching
  • Leverage proxy caching
  • Place JS at the end of page
  • Minify CSS

4. Attention! Fond of high resolution Images?

As they say ‘One Picture Worth Ten Thousand Words’, couldn’t agree more but you have to learn them using it strategically, so they do not slow down the website. Before uploading them to your website, you need to optimise them to reduce their size. There are lots of Free Image Optimisation sites which can be used for the purpose.

5. Host must support the most

If you are opting for a Free or cheapest web hosting, it may hurt your website speed and overall performance badly. You have to choose a web hosting cautiously. There are many good hosting companies like Bluehost, Justhost etc available those providing economical WordPress hosting solutions as cheap as $4-$8 per month. You can compare and purchase most suitable one suiting to your budget with good performance.

Your website has few seconds to impress your visitor. Your website has to very cleanly designed and loads faster within 2-4 seconds. SEO Optimisation must be done to make it Search Engines friendly. Don’t know? Take help of SEO Services company. A slow website might have negative effects on your business specially if your are an SME business by turning away your customer.

7 Super Tips for Start Ups to Develop a Successful Android Application

android Applications

Android is a revolution in itself that has made smartphone affordable for everyone. Android revolution is not limited to only developers and rich countries but it has reached to every single country of the world without discriminating them into the first or third world countries. It has just given it’s users power to keep globalized world on their palm. It has globalized the world in true sense with it’s wider reach and affordability.

A technology become revolution only when it address the needs of masses and it is easy to use. Here are the 7 useful tips for Android developers.

Conceptualizing and Ideation:
If you have an interesting idea to develop an Android app, put it down on paper. Refine it and make a formal draft. Once you are convince that your all the points and list of features, you want in your mobile app, are done, approch an Android development team, they will help you out with further brainstorming and by suggesting the technical feasibility of the app.

Blueprinting/Wire-framing
So, now you are done with all the brain storming and basic feasibility study for the application. And you are confident enough that you have an idea which will click into a ‘hit app’ or this app will ease the process and make your business for efficient and effective, start blueprinting it.
So, you or your chosen Android developer will prepare a blueprint that includes platform, features, technical specification along with phase wise deliverable. This will help you to assess the synchronization between your conceived idea and app to be developed.

App Design:
Design is the heart and soul of any web or mobile app. In this stage Mobile application interface design team design formal screens for the app by making sure that they have covered all the features, specification and screens specified in the wireframe.
Ask the design team to prepare a static mock up and make the necessary changes in the UI, UX or flow of the application if needed. Making changes in this stage regarding ease of use for user, will save lots of time than accomodating change requests during the development stage. You make sure after this stage, you won’t need any major change in phase one of the app, otherwise the cost of app may increase as changes get difficult with development stage.

Development
In this Android Application process, the coding team start coding as per the predefined designs and turn them into working app using, DBs like SQLlite, navigation, List views, APIs or web services if the app is clien-server . Keep track on the process whether the development team is using best of the methodologies which will help in future scalability and adding new features to the app like refactoring, fragmenting etc which was a while ago introduced by Honeycomb which helps in building blocks with their own life cycle. So avoid the reinventing of the wheel.

Test, Test and Test:
Testing is one of the most important phase of the app development as what coding team thinks working perfeactly for them might not work the same way for other users having different version of Android platform.
Alfa Testing: You can do alfa testing involving your teammates and people from the app development background as chances are high that they must be having high end android phones and play around it. A developer is always great at finding bugs in apps developed by other 😉
Beta Testing: Now, you can release the app for broader audiences with different demographic background. You will get to know many UI related issues if not technical in this phase as refection lies in the eys of beholder.
Once you have passed these stages of testing, you are ready to launch the app on Android App Store.

App Store Submission:
So, once you are done with testing, you are ready to upload it on google play store and others. You need to create an account there. While uploading app on app store, keep in mind to put the images and screen shots those are of high resolution and display striking features of your app. Content must be SEO friendly and digital marketing oriented. Choose keywords very carefully or hire an SEO Expert for the same.

Promotion Of Android App:
So, you have put in your hard earned money and precious time till above 6 steps, now your turn is to show How good you are at marketing the app or you can simply hire a digital marketer to promote it. There are lots of highly specialized and procession SEO companies those help in promotion by using tools like Search Engines, social media websites like Twitter, Facebook, LinkedIn, blogs and lots of other social media tools.

WordPress development is highly beneficial for your business

Wordpress development

An aesthetically designed website is your door to the world of business. It acts as a window to the online world. It plays a vital role in the online business world. In simple words, it’s your face in the online market and people will judge you by the look of your website. It allows a business owner to make a strong web presence and reach out to millions of web surfers who could turn out to be potential customers. The best thing about a good website design is that it costs you very less amount of money. And most importantly, you don’t have to open a brick and mortar shop everywhere.

In this competitive online market, a website is a potent tool that helps you to embrace the global compatibility. It also provides a wider platform to market the products and services of your company. “A beautiful website acts as a necessary step towards a better business sensibility and it also shows that you are using latest technologies to reach out to your targeted audience”. With online shop, you can grab a share of a market that is growing with each passing day. As you have understood the importance of a website, then you should not ignore the designing part. Website design and development is a serious job and a novice should never try it. It involves a number of process and you need to make sure that you know all the basic requirements of building a website. You need to gather proper knowledge and right information about the domain names, web hosting, search options etc. After knowing everything required, and then you will be in position to construct a website that could be the most applicable for your usage. A professional web developer can help you in creating a website with great features. You can always hire a reliable website designing company to get a rock solid web presence on a global map. You have so many options in website development; you can build your website in wordpress. It is a popular website developing tool that offers you so many options to create different types of beautiful websites using its plugins and themes. WordPress development is good for business as it allows different types of content management facilities along with amazing technical support. You can choose any of the professional web development companies based in India to develop your dream website. Most of them have a great portfolio and client list that includes well known companies from USA, UK and other countries.

Why Does Magento For Your E-Commerce Website? 8 Reasons

Magento Developer

As the start ups and eCommerce revolution is taking place across the globe in recent years, entrepreneurs have tons of tools at their disposal to bring their businesses online but they often ask questions.

– Which ecommerce website platform will be most suitable for their business?
– Will the chosen platform be economical, scalable, responsive and SEO friendly solution?

– Answe

The easiest answer is Magento based eCommerce Store because it has all needed.
Among many open sources tools, Magneto is the fastest growing eCommerce development platform. Many of world’s biggest brands like Men’s Health, Vizio, Nestle , Samsung, Fort, Fox Connect, Levono, Olympus, Nespresso, Nike, The North Face, Fiji Water, Skype etc use Magento due to its scalability, affordability, ease of customization, SEO friendliness among many other differentiating features.

1. Created for Ecommerce: Magento comes fully loaded with feature needed to make ecommerce store live quickly. If you look at the integration, robust shopping cart, ready to add payment gateways, differentiate it from the CMS like wordpress+woocommerce combo. That is the reason, it’s eating up the market share of the similar tools like OpenCart, ZenCart, OsComerce etc and customer migrating to Magento in bulk.

2. Integration: Integration of Magento with 3rd party services like payment gateways, database applications, shipment tracking, inventory management and sales management etc make it “Go For” tool. You can easily integrate it will services like DHL, fedex, salesforce, QuickBooks etc.

3. Scalability and Multi-store Capability: The most attractive features of magento for large corporates is its scalability and ability to handle multiple stores from the single admin panel which is not possible with other CMSs. It gives the features like uploading products in bulk using .CSV files. Magento store can handle upto 500,000 products on single website and handle more than 80,000 orders per hour.

4. Easy customization: If you want to built a unique store to establish your brand as niche, reliable and modern, use mageto as it allows high level of development customization. You can design your own template if you do not want to use existing and can integrate it with magento.

5. Marketing and SEO Ready: Magento comes with built-in SEO optimizations tools for on page optimization to increase the chances for your products rank high in the searches on google, bing, yahoo and beyond. It can easily be integrated with Salesforce, mailchip etc to boost the customer engagement and retention, and has many other tools like rating and reviewing the product, wishlist etc. These features making it most loved CMS for ecommerce.

6. Analytics and Reports: The analytics related to the sale of the products, trends of selling on store, most purchase, most viewed etc helps, store owner to with strategy formulation and forecasting while analytics related to financial activities makes it easier for accountant to manage the store. It gives one of the best graphical representation of the data for you to get the idea of entire store with just glance.

7. Mobile Ready: With browser detection and responsive design, magento creates an impressive customer experience by optimizing store’s product pages on mobile devices.

8. Large Community: Over 250,000 business using magento and 800,000 developers with official certification from more than 40 countries, make it one of the largest technical communities on web. The numbers are still growing, so, finding a magento developer is not a big deal and this large community helps a great deal for beginners and learners.

The scalability, ease of customization, cost effectiveness and speedy development, driving businesses towards magento. It fits with all kind of stores right from one product store to multi-vendor large eCommerce portals.

Keys To Develop A Successful Website!

ecommerce Development

There are many questions which needed to be asked while you are contemplating an idea to get your business, personal or ecommerce website developed. A website is the first online gateway to you brand. The investment on website should be considered as capital investment which will generate revenue over the period of time in terms of enhancing your brand’s image, reaching out to more targeted prospects, generating online leads and serving a platform to receive quality feedback from your valued customers.

There are some focal points needed to be taken into account before starting your project:

  • Hiring a professional Website Designing Company: This is the most crucial decision which will have direct impact on the quality of your website and brand. Hire a professional web design team not to the cheapest available because your website must be conceptualized in a way which leaves long lasting positive impression on visitors. Website is not just about good design, animation but it must serve many strategic and marketing purposes.
  • Domain and Hosting: Finding the right domain name for your brand is very important. Domain name must reflect your brand’s voice and it should be simple, easy to spell and remember. Brand name in the domain does the magic as far as SEO is concerned as it gets easily accessed on search engines and gets more customers.
  • While choosing the hosting company, you must check what kind of support they provide. Do they have in-house technical support? Is their technical support available in your working hours? What kind of backup, security and other features they offer? Don’t forget to check their performance reviews online and on social media.
  • Choosing CMS or Technology: If you have hired a good professional website development team, most of your job is done. They will understand your business, target audience and will help you to finalize the technology or content management system. For example if you are going for a corporate website to show your portfolio and content needed to be change very frequently and you yourself want to do it to save the cost and time, go for WordPress as CMS. It is one of the easiest CMS to manage for a non-technical team.
  • Target Audience & Navigation: Your website must be easy to navigate and must be developed keeping your target audience in mind, otherwise your visitors won’t turn into buyers. A website with bad and complex navigation flow will have very HIGH bounce rate %. Navigation both on mobile and desktop must be well thought about. It should require lesser clicks to reach on desired page.
  • Responsive Website Design and Cross-Browser Compatibility: For many websites more than 50% traffic comes from mobile devices and in some cases it reaches 60-70%, so your website must be mobile responsive and also cross-browser compatible. If user finds your website misaligned, broken on mobile or web, it will create a bad image for your brand and you might lose the user for life. Check with your designer before hiring if he knows Bootstrap, HTML5, CSS3 etc well to make your site responsive
  • Complete Content: Content is “King”. Your website must have complete, interesting and grammatically correct content along with appealing images conveying brand message effectively. An image says thousands of words. Content on your website must be SEO rich which should be updated frequently.
  • SEO Friendly: Effective SEO (Search Engine Optimization) strategy is of utmost important to rank your website higher in search engines. You must use a SEO Optimization expert’s opinion to strategize the on-page and off-page strategy based on your website design, target keywords and markets. With Google’s recent updates, SEO has become a very specialized domain and your website must be handled by a specialist. Content must be updated on regular basis to improve the SEO ranking.
  • Call to Action: Call to action button to be placed strategically at the places those are most likely to be visited by customer, like in header etc. Before placing, do not forget to check the easy visibility on mobile devices.

Website must be complete in terms of technology, providing information about your brand, product and services. Remember, your website create the first impression in the mind of your prospects. Try to make it as impressive as possible, so that it can generate traffic tuned into new customers.

Go Responsive or Drop in Google Search Ranking!

Responsive Website

These days you might be hearing lot about the word “Mobile Friendliness”, do not confuse it with something related to dating on mobile or etiquettes to use mobile phone! In fact it is a warning bell for you if you own a website but it is still NOT “mobile responsive”.

Why? Because Google has come up with new updates for search ranking on April 21, 2015 to priorities search ranking results for websites based on “Mobile Friendliness” or mobile responsiveness if use browsers on mobile device.

Let me try to explain the responsive website. Web Designer uses HTML5, Bootstrap (etc) and CSS to build the sites and set parameters so the content of the website resizes itself as per the screen size of devices like Mobile, Tablet, desktop etc. So, a mobile responsive website in simple terms is a website which adjusts itself as per the screen size of the device.

Wondering, how to TEST if your website is mobile responsive or NOT? Click here to test. Google has come up with 2 important updates:

“we will be expanding our use of mobile-friendliness as a ranking signal” which means it will affect all the Google searches through mobile devices. Results will be prominent and rank higher for the websites those are mobile responsive.
2. “we will begin to use information from indexed apps as a factor in ranking for signed-in users who have the app installed”. Now, Google through “App Index” can index your Android applications just like your website. Deep links indexed by Google appear in the searches and can land user directly into the native mobile app if it is being installed on users’ devise.

Don’t wait anymore if you are yet to get your website mobile responsive, otherwise it will hurt your SEO ranking and business.

Opt for mobile web development to give a big boost to your business

Mobile Applications

Today, technology has given a new dimension to the world of business. Now business owners can target different sections of consumers with the help of internet, PCs, laptops and mobiles especially the smart phones. In fact, technology has given birth to online business and now people are not dependant only on brick and mortar shop, in fact, they can buy or sell products on online stores. Studies have shown that a large section of consumers buy various products and services from the comfort of their home using their PCs and laptops. Thanks to easy shopping features and secured payment options, online shopping has picked up. Now, people have access to mobiles and smart phones. The number of mobile phone users is more than 3 billion and the number of smart phones runs into millions. Mobile phones have given a new platform to business and that is a positive sign.
Smart phones have made business easy and you can access any website on the move. You can shop online using your smart phone at any place. It has given business owners a new market that is growing rapidly. If the latest trend is to be believed, the number of mobile phones users will surpass the number of desktops users in the very near future. Business owners have understood the importance of smart phones and they are targeting the users by making their websites compatible to mobiles. If you want to expand your market, you should immediately go for mobile website development. You should hire a professional website developer or company that can transform your webpage in such a way that it can be opened in mobile phones. And if you do this really well, it will help you introduce your business to a much bigger and wider market. As a professional mobile web developer, you don’t necessarily have to add any particular technical skill sets apart from the ones you already possess. Developers can use WML, XHTML Mobile Profile, Basic and even cHTML to design some really interesting and engaging mobile web tools for the benefit of their consumers. One thing a mobile application designer and developer should keep in mind is that that while focusing on mobile apps designing or redesigning the aesthetics of the portal to make it more compatible to the small screen on a mobile phone, they should not ignore the context, content and component needs of the target audiences.

Give momentum to your business with social media optimization

Social media Optimizations

Today, the world of business has become highly competitive and this competition is getting even more intense in the online world. There are millions of online businesses in the every business wants to get to the top of ladder in the highly competitive online market. Without getting noticed, you cannot sell your services. You need a first page visibility to sell your products or services to consumers. Without ranking highly in the search engines for your keywords, you cannot do anything productive. Without right kind of promotion, you cannot get the desired results in the online market.

In this ever-evolving world, socializing is considered as an important way to get all the latest news and hottest gossips on various things. It works effectively for people and in the same way, social media optimization serivces for the websites. Social media is an online social platform that is designed to help distribute useful information to a large number of audiences quickly. Today, it has become the need of the hour. Businesses use various social media sites in a big way to promote their products and services in their targeted market. Social media websites such as Facebook, LinkedIn, Twitter and YouTube are extremely popular among internet users. Millions of users use these sites to gather information or air their feedbacks. These popular social media sites offer a unique platform to all kinds of businesses as well as individuals to popularize products and services among million of users. They use this platform to grab the attention of thousands of prospective customers. If you have a business and you want to tap a new section of audience or market, you should hire the services of a web development company in India.

The professional experts of the company will create profiles on various social media sites to get feedback on various products and services from customers and also make them aware of new products and services over a period of time The social media experts will carry out extensive research on keywords, target audience and manage campaigns on relevant social media networks to add teeth to your campaign and draw a large audience. This will help you to build trust on a long-term basis and generate a lot of revenues.

SEO Strategy for Website: Marriage, Not a Dating

SEO Strategy

Once you have develop a website and wonder if you want to date your website with initial SEO strategy and implementation without any long term commitment or do you want to marry your website with long term commitment and future planning along with target oriented strategy to have healthy children (in terms of higher ROI) and investing on the their health and education to make them successful (establishing your Brand) citizens.

I would suggest you to date and marry your website with long term commitment. If you are dating there are chances your competitors get in there and try to make it love triangular by through their better, focused and long term SEO strategy, which will not be an ideal situation for you rebuild your relation (strategy) to promote.

So, SEO services (Search Engine Optimization) and internet marketing is an ongoing process, just like marriage. If you are marrying, you need to take some crucial pre-cautions and respects each other. Here are few mantras for you’re:

1.        Is your relation (Website) responsive?

Do you respect and care mutual responsibilities? SEO is not just about optimization or bring inbound or outbound links to your website, it is much more. It starts with the design of your website. With more according to comScore more than 80% internet users have Smartphone. So, you SEO strategy must include mobile responsive website using HTML5, Twitter Bootstrap and lesser the use of flash better the speed of the website.  Images on the website must be optimized and website must score more 80% on google PageSpeed Insights. So,

2.       Are you sure with your relationship (onsite content (On-Page) ) strategy:

Chemistry between husband and wife does matter more than what they want to show superfluous to others.  In the same way with recent Google’s Panda algorithm update , your onsite content strategy must be very carefully designed and must give appropriate weightage to targeted keywords.  While create on site strategy, you need to focus on the few important points like:

–          Content must be of high quality and original

–          Careful text formatting on the page using Italics, bold, bullets etc

–          Grammar and sentence formatting

–          Use of heading and sub-heads

–          Length of the content and appropriate optimized images to support the message.

3.       Are you social and how are your relations with others?:

In this era of social networking, you need to be socially active and know the tricks to position yourself effectively to gain more visitors those eventually turn into your customers.

In SEO strategy, link building is very crucial specially inbound link.  Inbound link are one of the most heavily weighted factor in Google’s ranking algorithm.  You have to keep few things in view:

–           Inbound linking of your website from high raking websites

–          Inbound links from social networking site create more trust for your brand

–          More the inbound link more the visibility of your products which leads to more customers.

–          Effective use of off-page content writing and distribution like article, PR, blogs etc.

4.       Are you giving enough time?

Every relation needs time, so does SEO Packages. SEO campaigns are fulltime job do not make it part time or once in while task. As it is an ongoing process you need to give reasonable time to keep updating your website content, content related to your website. Don’t go hire a “cheap SEO” service company but hire SEO Expert who is able to personalize the whole process:

–          Create a guest blog or a blog on your website and keep engaged with visitors

–          Give a personal touch to your “Social Media presence”

–          Create awareness about your brand by creating and strategically distributing quality content.

5.       Is your home all set?

If you want peace of mind you need to all set your home first. According to Google Places 20% of searches on Google are related to location and comScore says  56% of mobile phone users  use browser for local searches.  So, it is important to include localization factor in your SEO strategy.

–          Create effective profile on Google+, google place, Bing etc

–          Importance of local search will further increase with localization factor on Smartphone browsers based searches.

–          Optimized local searched for all of your business to get better results.

–          Keep updating your profiles on local listings

Why your business needs to hire mobile application developer in Brazil

Mobile Apps Development

A mobile can bring retail business to success and studies have shown that people spend lots of time per day on the mobile phone for shopping and surfing internet. Now mobile device has changed the way, how business works. The mobile app market has been earning a great revenue and this shows that your business need to hire mobile application Brazil developers to target potential customers.

What is a Mobile app

A mobile app has to be downloaded to be used on mobile devices such as Smartphone and tablet. Various apps which you need has to be downloaded and installed on your mobile device and you can use the app without internet access. Mobile apps are available for all sorts of things such as gaming, reporting, hearing music, booking movies, purchasing online products and much more. You can use only the features available on the phone and you can create push notification, SMS and reminders using the apps.

Why your business needs mobile app

With a responsive mobile website, your company website will become user friendly and all the links would stay on one site. First your business must figure out the purpose of application and this would help you to decide whether a mobile website of the app is required. Each of them are tailored for different kind of audiences and mobile app is required for retail business. By adding some cool features it will make your app look premium, and this would allow users to upgrade the app to a higher version. Your business can go for advertising using the apps and it will make your brand popular in the market.

Just having a website is enough?

Just having a website is enough?

When you get developed your website, you must ask a question “Just having a website is enough?” Certainly not, website is just a ‘skeleton’ until your website has its soul in terms of proper strategy, navigation, responsiveness flow and content targeted to the prospective customers.

If you are wondering that your website in not yielding results in terms of leads and visitors in spite of great design, you need to get a reality check and get your website audited by web experts. I am trying to list of 10 points which needed to be taken care of while you want to get develop an effective and engaging website:

1. Is Design and cultural relevance considered? : While you conceptualize design for your website, you need to keep in mind your target visitors’ social, cultural and regional preferences. A color could be favorite in one region and other may not even like it. Give reasonable time to brainstorm about the color scheme, graphics as they are the key to keep your website visitors engaged and reducing the bounce rate.

2. Is it Easy to Navigate? : You need to check your website if it is easy to navigate. If the navigation is confusing or it is too complex, your website is bound to have higher bounce rate and lesser leads. New visitors do not have patience to waste time in searching information of their interest while they have plenty of other options on google.

3. Is it easy to view your website? : You need to test your website if it is easy to view across the browsers and mobile devices of different screen sizes. You can use Bootstrap 3, HTML5, CSS3 etc to make your website responsive. A mobile responsive website is easy to navigate and reduces the bounce rate considerably.

4. Is your website too slow? : If a website is taking more than 3 seconds to open up, it means your website has got some serious optimization problem in loading which could be due to the issues of CSS, JQuery slider, non-optimized images, hanging scripts etc. Search engines do not consider it good. You need to get your website analyze and resolve the optimization issues.

5. Is your website has SEO Optimized Content : Content is king and if it is not properly used, king will be angry which upsets search engines booting robots. Content must not be making hard sales pitch, should not be monotonous and must have 1%-2% of targeted keywords density. Target keywords must not be unnecessarily stuffed; use must be contextual and smooth.

6. Is your website has dead links and canonical issues? : You need to get your website tested to check if it still has any dead link or canonical issues which not only hurts your SEO ranking but also ruins the good perception of visitors towards the website.

7. Haven’t you bother to update the content for long now? : Nobody likes to eat stale food or to visit same monument time and again. Content must be updated on regular interval to keep the website engaging, lively and refreshed. You must share the latest information about your products and services in order to generate curiosity among your visitors. Are you doing this?

8. Are you sure about using social media effectively on your website? : Social media Marketing has become an integral part of every business’s promotional strategy and ability to keep your customer engaged can bring great difference. Here you directly talk to your customers. Analyze your website to check how effectively and at which place you have used social media feeds and icons. Encourage sharing options. Use email capture boxes and RSS feeds effectively. Keep an admin “on go” to manage all social media accounts as it is double edge sword which can be used for making and breaking your online reputation.

9. Is your contact form and details easily visible? : Contact us forms and details must be kept very handy on your website to get leads. Contact us forms must not be very lengthy with too many compulsory fields. Forms with too many compulsory fields are less likely to get leads. Use captcha to keep robots away. Do not want too many calls, use email id and respond within 24 hours.

10. What do Analytics and Visitor patterns say? : To know the users visit pattern and issues with the website you can use tools like Google Analytics or webmaster tool etc, which help you to analyze and take corrective action wherever your website is losing the battle of competition to your competitors. Re-draw your overall online marketing strategy if needed to be based on the above results.
So, only having a website won’t yield you the results and ROI, just like sowing a seed is just beginning of long process to nurture it into a fruit bearing tree. If you feel your website is not giving your results as expected, get an expert to analyze it.

Good Website Vs. Bad Website

Good Website vs. Bad Website

A website is a gateway for your brand and it creates the first impression of your brand in the mind of prospective customers and visitor of your website. A website must convey the message and brand identity you want to create. It must be user friendly, easy to navigate, appealing and secure. We have been developing lots of website since last 7 years and have noticed many striking difference between a real good website and a bad website and most of them are not rocket science. A poorly and not professionally done website may do more bad to your business than good. Let’s explore few of them as follows:
1. Appearance and front end
A good website must be appealing to its audience. Visitors consider a professionally done, smooth, easy to navigate website more reliable. It increases the chances of turning visitors into a prospect and it will bring down your website bounce rate sharply.
While you conceptualize your design, you must consider using colors those are soothing, not heavy on eyes.
Use maximum of 3 colors even lesser as more colors could distract the visitors. Use good combination as per your brand’s demand. Text must be easy to read along with meaningful graphics those complete your message. Using too much animation make website hard for user and using them appropriate make it more attractive.

2. Website Responsiveness
Responsiveness has become one of the key attribute of a good website. It must be mobile responsive and also browser compatible. Every user has his own preference to use browser if he finds a website not working correctly on his preferred browser, he is very unlikely to revisit it.
Smart phone revolution has given users freedom to use internet at their will, so Mobile responsiveness of websites is a “must” for a good website.

3. Content and Navigation
Content is king” for any of the website. Content must be unique, to the point, not too much stuffing of keywords, informational and logical. Try to speak your users; do not irritate them with a strong sales pitch. Keep your paragraphs small and crisp as the user has hardly 10 seconds to scan the page.
Keep you content fresh and keep changing it over the time. No one likes to read same content time and again.

4. Ease of Navigation
Even if you have very quality content, appealing design and engaging animation but your website does not have good navigation, your are likely to have higher bounce rate as user get confused “Where to go!” syndrome. So, keep you website’s navigation as simple as possible.

5. Search Engine Optimization (SEO)
For online promotion and ranking in search engines, SEO is very crucial for your website. A good website must use more of HTML less of tables, flash and image- only objects. It must have optimized meta tags, HTML site map and avoid canonical issues.
If you are planning get new website done for your business asks experts to chart out a well defined plan keeping in view above points.

Hire a professional web development company to scale new boundaries

IT outsourcing USA

Today, a business owner should explore various avenues to create more markets for his products and services. Following the traditional methods of marketing will not take you to places. As the world has become more competitive, you should open up and give wings to your business. If you are well-learned person and have knowledge about the latest innovations in technology, you will be in a better position to face new challenges. Online business has picked up in recent years and most of the business owners are using this medium to reach doorsteps of more audience. There has been increase in the number of online customers as it is more convenient. You can buy your products and services from the comfort of your home by just clicking a mouse button. Your payment is safe and secured.

If you are seriously interested in expanding your business, you should have your own website. A professionally looking website will attract a lot of traffic and it will increase your sales. But finding a reliable web development company is not an easy task. You have to search on the internet to find a professional IT company that offers professional website development services, SEO services and other services at affordable prices. If you are looking for the ideal website that will stand out in the market, then ahatechnocrats.com is the place to be in. Aha technocrats offer customized web development services to meet your specific business needs. With them on your side, your business will get the much needed edge over your competitors.

How relevant are organic SEO services for your business?

SEO Strategy

Today, in this ever-evolving business world, competition has become more intense and business owners are looking for various avenues to have the cutting edge in the market. If you are a start-up business, life can be unpleasant as severe competition in your field can cripple your business. The hard fact is that many businesses have to wind up due to poor mileage and less sales. But with the advent of internet and innovations in technology, many businesses have started using this medium to increase their visibility.

Business owners are creating websites to market their products and services quickly. But the point is that there are millions of websites already in the queue for gaining recognition. In such scenario, you should opt for SEO services. Many business owners or individuals are using search engine marketing to reach out to masses. It can help you to reach to your target audience based at various parts of the globe quickly. Search engine optimization is being used to give visibility to websites and it has gained immense popularity in this internet driven world.  The popularity of SEO in the business world is quite phenomenal and it has been acknowledged by all business owners who want to make it big in the online business world. Most of us know very well that without right promotion, no website can get first page visibility on major search engines.

The best thing you can do is to hire a dedicated SEO company if you want your website to overcome competition. It is always better if you place your new or small business in the hands of experts rather than falling for some of the cheap gimmicks played by uncouth players in this seamless arena. They use various techniques and methods to optimize your website. They are thorough experts with keywords. They experiment with so many keywords before coming up with the right content for your new or old website. And they optimize the site using organic SEO. They also will help you to connect with your audience on social media platforms by providing you social media optimization services. They will help you to get many genuine likes and fans and it will do a world of good for your business.

Choose right internet marketing services to make great impact in the market

Internet Marketing Services India

The world has become an equal playing ground for all kinds of companies thanks to internet. Today, online market has given both new as well as established players to use the platform to reach each and every corner of the world. If you are new into the world of business, you can compete with the best even with a small budget. It is fact because a website or online store will cost you very less amount of money in comparison to physical stores. You can get a website developed to launch your products and services. It is a great deal and you will benefit immensely with it.
You should be aware of the fact that a website if properly designed and developed can be a vibrant face for your business in the market. People will love to visit your website and also make purchases. You should understand one important fact is that there are millions of websites and your website has to be special in order to make impact in the market. You should hire the internet marketing services of a reputed company. There are so many reliable companies based in India that offers web development, word press development, Mobile website development and SEO services at affordable rates. When you decide to choose a company for your project, you should check the credentials and also their portfolio. Tell them about your specific needs and also your budget. If you want to optimize your website, ask them to design a personalized internet Marketing package for you. Once you are satisfied, discuss issues with the team, give them the brief and get your website designed accordingly. Your website is a big asset in this internet driven world and you can use it to sell products or services.

Can better choice of digital marketing company really help you to enhance the credibility of your brand???

Internet Marketing

Today, identity has become a big issue in the business world. You need a face and it has to be good otherwise, you will be facing a lot of problems. In this ever-evolving business world, a business should have a right kind of identity. If you are a new player, you should make it a point to build your image using various means of advertising and platforms. These days, social media has become a big platform where business owners engage with their audience. The idea is to engage with new audience and earn their trust. Similarly, the thrust is also on engaging existing customers and retain their faith.

Customer is the king and every means should be used to win their attention and trust. Keeping these facts in mind, a leading digital marketing company based in India offers one of the best web development services, mobile website development services, responsive web development services, mobile applications and SEO solutions. This noted company helps clients by building their brand in a positive manner. They use various social media platforms and other advertising mediums to engage the audience and also provide them necessary information about the brand, products and services.

This reliable company also provides great responsive mobile development services and these services have great importance in this age because the number of smart phone users run into millions. The best thing of ideal responsive design is that it simply fits into devices of different screen sizes, whether it a computer, laptop, a smart phone or even a tablet. Another important point is that it is a vibrant new approach to the formation of web portals that are accessible by mobile phone users as well as regular computer users. If you are looking to have responsive web design, you can hire the valuable services of this company. They have the best designers and developers. You can surely rely on their services as they are best in the business.

Go for mobile website development to enhance your reach among customers

Responsive Website

Today, you cannot beat competition without understanding the market very well. You have to keep an eye on the market as well as the technology that is being used by business owners and other people. If you are a new business owner, you should check the new trends in various markets. If you take a closer look at the market, you will find that websites are being used on a big scale to sell products and services to customers based across the globe. The reason behind is simple. Buying and selling process through the medium of online stores have been simplified and most importantly, your payment is secured now. So, there is no need to fear anything and features like money-back guarantee, discounts, and affordability have impressed the new generation and even the older ones.
Many new websites are launched daily thanks to the popularity of internet among people of all age groups. Professionals who don’t have sufficient time prefer to shop at online stores which in fact is a great idea. People should use technology more. Nowadays, business owners are opting for responsive mobile website. A responsive design suits businesses as it easily fits into devices of various screen sizes, be it a computer, a smart phone or a tablet. And the best part is that there is no drop in clarity. You will be pleased to know that responsive web development is good for search engine optimization. As a business owner, if you are targeting local keywords, responsive web design will improve local search visibility for your website. With an increased number of smart phones and other mobile users searching for local business directions, it is fact a responsive design will enhance the position of websites in local search results. On the contrary, when your web pages are not mobile friendly, your website will have poor user experience leading to high bounce rate which will negatively affect the position of your website in search results. It will also help you avoid duplicity of content. You should always hire the reliable services of a prominent company for better prospects.

Tips to find a right Web Development Company in India

Website Development

Today, there is a big boom in the online market. This market is expanding at a great speed thanks to the internet savvy customers. And there is need to mention about the young hardworking professionals who don’t have spare time to shop at various malls and other high-end stores. They want to buy things from the comfort of their room within a few minutes. Online stores are doing good business thanks to their various attractive features like easy shopping facilities, secured payment, timely delivery and good return policy.

If we take a closer look at the online world, we will find that websites have become synonymous with industry. There are hundreds of websites that caters to the needs of each industry. A website is the face you cannot ignore in the online world, so you should choose a web development company in India carefully. You should do a lot of research and make efforts to reach to those people who know the exact details of the company that you will be hiring. If you want a new website to be developed, you must make assessment whether the web development company has in-depth knowledge and expertise in all spheres of web development like web design, HTML, XHTML, CSS, Flash, JavaScript and so forth. You should also see whether they offer search engine optimization services. Remember that web development is a technical subject and intricate sphere as there are numerous practices as well as methods which are encompassed within it. You must talk to the web developer and designer who will be working with you. You should check the company’s portfolio carefully and also the list of clients. You should try to reach out to some of the clients and also check the client’s feedback. If you are cautious, you will not fall in wrong trap and most importantly, your money will be safe.

How Mobile Responsive Website Benefits SEO

Mobile Website

Development of the mobile responsive website is one of the most interesting progresses in the web development sector. A responsive design simply fits into devices of different screen sizes, whether it a computer, laptop, a smart phone or even a tablet. Responsive web designer India adjusts the design as per the screen size without affecting the clarity.

Now, we are living in a world where more and more mobile users are now looking information via tablets and mobile phones, responsive website design give out a major impact on SEO. To completely affect SEO a website should have all the factors of a responsive development.

Simply put, Mobile responsive website is a set of ideas that are stick to in order to make a website that needs least of scrolling or even resizing in order to be noticeable on a choice of devices. One can easily access to a website on a mobile phone which is really convenient and user-friendly.

WordPress Development CMS (Content Management System) is an open source expertise that is prepared in MySQL and PHP languages and assists you to build feature-rich web portals. WordPress has a number of advanced facilities which includes multi blogging & multi user blogging, built-in engine analytics, templates, custom design services, plug-ins and widgets among others.

Responsive Mobile Website is a vibrant new approach to the formation of web portals that are accessible by mobile phone users as well as regular computer users.

Understanding Mobile Website Development Is Important

Mobile Responsive Web Design

With the development of smart phones and mobile devices and, good numbers of mobile users have access to the World Wide Web. It is guessed that more than four billion people globally use their mobile phones devices, which shows a considerable audience for any industry. It directly emphasizes on the mobile website development in order to understand the experience of an individual despite concentrating on continuing the desktop website space.
The design should be cautiously considered to let the chance to interact or connect with clients with the help of smart device. There are a number of significant characteristics of mobile website development that a business associate should go through. Many people enable to understand the differences between minimizing the visual dimensions of a website and Responsive Mobile Website.
The mobile website should be handled as a unique stage to aid applicable tools and information instead of being a subset of a creative website. This permits business owners to capitalize on the important aspects necessary by mobile clients.
The Mobile website design can be achieved in numerous development languages. However, there is a significance to consider the setting of the mobile phone and the creativity required to appoint the end user. Ideally, it is important for a website developer to list up the important requirements of the website before starting the design to make sure it is perfect for the user experience, allows a user friendly environment along with easy routing and a satisfying browsing practice.

Hire Web Designer & Web Developer in India- How To Make The Right Pick?

Web Development

If you want to take your business to the next level, you are badly in the need of some help coming from a capable web designer and developer. Not all website design and development agencies are the same, it would be a nice idea to have a closer look at the portfolio before moving ahead.

If you are the one who is going in for a web designer for the first time, ensure that the one that you go with is both experienced and capable. Seeking references is considered to be the safest possible method of choosing a web development company as with this you are going to pick amongst the best.

An important thing to be known is that going in for the cost advantage is not a good idea when going in for a web developer India as anything that is too less is to be treated as dubious. Always go in for the website design and development agencies that charge you nominal and that too as per the industry rates.

Always go in for the IT outsourcing company that promises to take complete care of the site in prospect by offering complete maintenance support. One last thing, always go in for good listeners as then only you would end up with a web designer and web developer who are willing to work as per your requisites.

A Capable Web Developer Will Help You Kill Your Competition With Ease!

In the present day market scenario where competition is getting tough with each passing day, you need to ensure that a capable web developer is chosen for the job. Now that you have decided to come up with a website, you need an experienced hand working on the task as then only you will be able to gain maxim from the end product. If you want to make your web presence your strategic asset, ensure that you choose a web development expert to help you meet the goals.
A capable and experienced web developer is going to work on the blueprint strategically and when he gets your approval on the same, he or she would move ahead. Only a professional website developer will be able to do this with flair, so make sure you explore a good number of choices coming your way. Another interesting benefit of hiring in an expert web developer is that you will be gifted with a quality website development taking care of all the requisites.
A professional web developer is going to give vital importance to content management, search engine optimization and web analytics and would ensure that the end product is capable enough to cover all these. If you want to gain competitive advantage and ensure that the website is developed using latest technologies, you need to go with the industry experts as then you would be in safe hands.

A Capable & Experienced Web Development Company India

In today’s cutthroat competition if you feel that by merely being present on the web would suffice, you are wrong, you need to ensure that the web presence stays compelling enough to turn prospects into customers. While this might not seem that easy, but once you have a capable Web Development company India Company you’re your side, there is noting much that will be left to worry about.

Web development services can play a vital role in not only bringing people to the website but escalating sales too. An experienced Web Development company India is going to make complete use of its experience and will come out with a strategy that promises some incredible and realistic gains. Only a capable web development company is going to come out with a work plan that is not merely limited to website design, it is going to cover all those integral areas that matter.

You need custom web application Development Company India as it would match its skill set with your requirements to provide you with an exclusive package. Brand recognition, brand sustainability and brand expansion would only get possible if you have a capable web development agency by your side.

What is the Importance of Complete SEO strategy?

Gone are the days for traditional marketing strategies followed by business houses. Digital marketing and Search engine optimization has become one of the most cost effective tool for online promotion but it works like double edge sword as if not carefully handled by SEO experts, it may back fire in terms of search engine penalties. Continue reading “What is the Importance of Complete SEO strategy?”

Website Maintenance
Website Maintenance